Community
Community is at the heart of American Maid. It is the thread that binds us together: our company, our clients, our peers, and the places we serve.
Our Company as a Community
Inside American Maid, we are more than coworkers; we are a family. Every voice matters, every person belongs, and every effort adds to something greater. The strength of our team lies not only in the work we do, but in the way we show up for one another, lifting each other up and moving forward as one.
Our Clients as a Community
Our clients are not just customers. They are neighbors, fellow entrepreneurs, partners, and friends. They invite us into the most personal spaces of their lives, trusting us with everything they whole near and dear and in return we give not just clean homes, but peace of mind, comfort, and calm. Together, they form a community that has grown us almost entirely organically by word of mouth, proving that trust, people-first values, and hospitality are the strongest forms of connection.
Our Industry as a Community
We believe the cleaning industry is not a competition, but a collective. In this house, there is no place for underhanded tactics or cutthroat competition. We stand shoulder to shoulder with other local cleaning companies, reminding the few who forget that there is more than enough opportunity for everyone. By supporting one another, sharing knowledge, and setting higher standards, we can elevate the industry as a whole—or at the very least create a trusted network of vetted referral partners. Because in the end, what is best for the client should always prevail over the quick buck.
We also recognize that the barrier to entry in this industry is painfully low, which has opened the door for uninsured, unregistered, and untrained operators who put themselves first and clients last. Too often, they gamble with homeowners’ trust—leaving families exposed to loss, damage, or frivolous injury claims against their insurance. At American Maid, we are committed to cleansing the industry of these risks by educating entrepreneurs and communities on the standards that protect clients: proper insurance, chemical safety, home and personal safety, and integrity in all things. We are proud to be catalysts for a movement that redefines cleaning as a profession of dignity, pride, and purpose—where hospitality rises above service.
Giving Back to the Greater Community
Our roots trace back to the halls of Cancer Treatment Centers of America, where this company was born from heartbreak, hope, and the belief that a clean, peaceful home is essential to healing.
We honor that beginning by partnering with Cleaning for a Reason to provide free cleanings for families facing cancer. It is a way of returning to where it all began, keep the memory of those we have lost alive, and standing with those who need extra care the most. Let us rise so you can rest.
Our founder, Tracy Palma, laid our foundation, but it is our community that built our house and we are forever committed to strengthening these walls. Walls that will stand the test of time. Walls that will house a LEGACY.