Values
At American Maid, our values are not suggestions. They are the eight unshakable tenets on which we stand. The ironclad promises that guide every idea, every action, every reaction, every home, every client, every career, every facet we touch.
- DIGNITY
Believe every person, whether client, team member, or other, deserves the utmost respect, fairness, and pride in their personal space and their work. Our philosophy is to meet people where they are, without judgment, and help them grow. - EXCELLENCE
Good enough is never enough. Try to raise the bar higher every day, mastering techniques and perfecting details that others overlook. Clean with competence and efficiency. Move with intention. Every decision, from the most obviously significant to the seemingly mundane, matters. Everything we do reaches for the highest standards of customer service and hospitality. Be our toughest critics. It's not just meeting expectations. It’s about exceeding them with subtlety, grace, and precision. There are no gimmicks. No showy extras. Just pure, intentional excellence performed to the highest standard every time. Towels folded like a five-star resort, baseboards that gleam, pillows placed just so, corners tucked with care. It's about the quiet touches that whisper, "Someone truly cared for this home." The air is fresh. The home feels soft, still, and effortlessly clean. Every detail invites a deep breath. There’s a crisp, subtle aroma of clean. The visual of harmony in an intentionally prepared space. This is luxury that dances with your senses. You see it. You smell it. You feel it. And for the moment, the weight of the world lifts – you experience peaceful rest, its a Quiet Luxury - INTEGRITY
Trust is absolutely everything; it's the most valuable currency, earned through actions, not words. Integrity means making choices that protect our clients, our team, our reputation and self even when those choices are harder, slower, more costly, or go unseen. At American Maid we have a motto: hire integrity, train skill. Trust is built through intentionality and consistency. There is comfort in knowing that every visit, every room, every detail will be attended to with the same intentional elevated experience, delivered with care and precision. It’s the quiet confidence of knowing what to expect. This isn’t just cleaning. It’s a relationship built on trust, care, and consistency – elevated to an art. - HOSPITALITY
Excellent service is measured in how well we clean a home. Hospitality is measured in how we made the client feel when we cleaned their home. Aim to curate a personalized, professional, over-the-top level of hospitality that is nothing short of unforgettable leaving the client stunned because they never expected that from a cleaning service. Clients don’t just walk into a clean home – they experience it, they feel it as they walk into a moment of calm. They feel cared for, in control, and finally able to exhale. It’s a feeling of comfort, of contentment, of being quietly pampered. A gentle reminder that their home is more than a space – it’s the sanctuary they’ve been craving. And in that moment, they’ve reclaimed something priceless: their time, their peace, their breath. Move though each day with the idea that people will forget what we do, they'll forget what we said, but they'll never forget how we made them feel. Make that feeling one worth remembering and, even more, one worth looking forward to like the return of a trusted friend or a visit to a five-star resort and spa. - HARMONY
Harmony is rooted in intentional rhythm. Honor work, life, home, and family by keeping them in balance. Be fully present in the place you are, careful not to let one draw too much from another. Harmony is the quiet rhythm that keeps any one area from draining you as a person. It is balance of hustle and rest, ambition and presence, drive and contentment. Harmony thrives in an environment where our team is supported, our clients are pampered and every home we touch radiates calm. - GROWTH
Be radically relentless in training, developing, and investing in our people not only professionally, but personally. Our goal is to help every team member build a career, not just a job, and to empower them to become the very best version of themselves along the way. - FAMILY
From our roots to our future, family is at the core of everything we do. Our personal families, our work family, and the families we serve. Within our team, within our community every voice is heard and every person matters; there is no hierarchy, only unity. We strive to bring calm to the chaos, balance to the scales of life, and health and harmony to the day-to-day. What matters most is the presence we give our families. That presence, that wholeness of family is nurtured by the calm of a healthy, peaceful home, the kind of home that makes space for meals, for memories, for moments, for simple presence in the moment. In the end, nothing else matters. - LEGACY
Our legacy is not defined by a paycheck. It lives in the people we train, the families we support, and the industry we are transforming. Our work creates ripples that outlast a single clean. We are building a standard, driving a movement, and writing a story worth passing on.
These values are not negotiable. They are the compass that keeps us aligned, the pillars to which we stand, the hill we will die on, and the reason American Maid is more than a company—it’s a movement powered by an entirely different kind of company CULTURE.